Wizely Automotive Analytics Assessment

Wizely Automotive Analytics Assessment


Wizely’s Automotive Analytics Assessment
is a free tool that we
provide to dealers that uses their
Google Analytics data to assess their
digital marketing performance, instantly.
When a dealer uses the tool they log in
to their Google Analytics account and
the tool performs an analysis of more
than 20 different data points they get
an overall score a score for four
individual focus areas and then it gives
them a detailed assessment of what they
can do to improve.
The first report they
get access to is the basic report that
gives them their overall score zero to
100 the four breakdown scores and then
their top three areas for
improvement. It shows them the top three
things they can do to really make a
meaningful improvement to their digital
marketing.
There are four different areas in the
assessment. First is basic web metrics,
second is paid search, third is how well
are you making use of Google Analytics
features and capabilities and forth,
fixed operations.
The deep dive version
of the report gives you access to all of
these 20-plus metrics and exactly what
you can do to improve all of them so
it’s an exhaustive review of all the
metrics that go into this report, your
score for each and every one of them and
it talks about specifically what you can
do to improve all of them so it provides
a nice deep review of your digital
marketing capability.
You know I’m really
excited about this tool. It’s something
we put together and made available for
free, it gives instant access to dealers
to all this really important insight and
so I’m excited to have people start
using it and and get feedback on on the
results it’s delivering for them.

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